Bio: ""Dr. Deeksha Singh is an Assistant Professor with a diverse academic background and over 15 years of teaching experience. She holds an MBA in HR and Finance, is SLET qualified, and earned her Ph.D. in Marketing Psychology from the University of Jammu. Her expertise encompasses the fields of Human Resources, Finance, Marketing Psychology, and Industrial Psychology. With a commitment to research, she has publications and active participation in national and international conferences, contributing significantly to the academic landscape. Dr. Deeksha is also empanelled as an expert trainer for the Regional Training Institute Jammu.""